Presently, Rama is a member of the governing council of the Banking Codes and Standards Board of India (RBI nominee), the Insurance Information Board – set up by the insurance regulator, and the Eminent Persons Advisory Group of the Competition Commission of India. She serves on the board of Governors of the Indian Institute of Management Ahmedabad, and on the governing council of the National Institute of Bank Management.
A regular visiting faculty member at IIM Ahmedabad, Rama offers a course based on her consulting experience. Her course has become a book entitled, “Customer in the Boardroom? Crafting Customer-Based Business Strategy” (Sage). A dominant voice in the Indian media on business and policy issues, Rama writes on issues of interest to business, policy-makers and society. She is also the author of what is considered globally to be the most definitive book on Consumer India, “We are like that only: Understanding the Logic of Consumer India” (Indian edition, Penguin; International English; Chinese edition, entitled, “Winning in the Indian Market”, John Wiley). Her most recent book on Consumer India is “A Never-Before World: Tracking the evolution of Consumer India” (Penguin).
Rama holds a BSc (Hons) degree in physics from the University of Delhi, and a post-graduate diploma in management (equivalent to an MBA) from the Indian Institute of Management, Ahmedabad. Past work experience includes employment with Mode Market Research (now TNS India), MARG marketing and research group (now Nielsen India), McKinsey & Company, and full-time consulting with Hindustan Lever (now Hindustan Unilever).
Presently, Rama is a member of the governing council of the Banking Codes and Standards Board of India (RBI nominee), the Insurance Information Board – set up by the insurance regulator, and the Eminent Persons Advisory Group of the Competition Commission of India. She serves on the board of Governors of the Indian Institute of Management Ahmedabad, and on the governing council of the National Institute of Bank Management.
A regular visiting faculty member at IIM Ahmedabad, Rama offers a course based on her consulting experience. Her course has become a book entitled, “Customer in the Boardroom? Crafting Customer-Based Business Strategy” (Sage). A dominant voice in the Indian media on business and policy issues, Rama writes on issues of interest to business, policy-makers and society. She is also the author of what is considered globally to be the most definitive book on Consumer India, “We are like that only: Understanding the Logic of Consumer India” (Indian edition, Penguin; International English; Chinese edition, entitled, “Winning in the Indian Market”, John Wiley). Her most recent book on Consumer India is “A Never-Before World: Tracking the evolution of Consumer India” (Penguin).
Rama holds a BSc (Hons) degree in physics from the University of Delhi, and a post-graduate diploma in management (equivalent to an MBA) from the Indian Institute of Management, Ahmedabad. Past work experience includes employment with Mode Market Research (now TNS India), MARG marketing and research group (now Nielsen India), McKinsey & Company, and full-time consulting with Hindustan Lever (now Hindustan Unilever).