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Strive Innovation Fund winners aim to reduce plastic waste and promote inclusion with a focus on small shops in emerging markets.

How small merchants can help drive sustainable consumption

How Small Merchants Can Help Drive Sustainable Consumption

About the Center

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The COVID-19 pandemic dealt a heavy blow to small businesses, but a silver lining emerged amidst the shuttering of storefronts: a clearer understanding of the types of support small businesses need to survive, grow and compete in today’s digital economy

The secret ingredients to thriving small businesses

Insights

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There are somewhere between 365 and 445 million micro, small and medium enterprises (MSME) in emerging economies. They are the backbones of their local economies and a key driver of the United Nations Sustainable Development Goals—promoting inclusive growth, decent work for all and innovation.

Latin American & Caribbean

Mastercard and Unilever CEOs: How We Can Help Microbusinesses Grow

Small business

North America

Asia Pacific

Middle East & Africa

Europe

Global

AI for social impact

Climate change

Data for good

Digital transformation

Economic development

Financial health

Financial inclusion

Gender equity

Global development

Public-private partnerships