The "missing middle" of small businesses with Shamina Singh

About the Center

(Header) About the Center

This Kenyan small business platform is built for the hustle

Focus Areas

(Header) Focus Areas

How data and AI can drive change: 4 ways forward

Events

(Header) Events

5 ways to propel inclusive climate change

Insights

(Header) Insights

(Footer) About the Center

(Footer) Focus Areas

(Footer) Events

(Footer) Insights

Across Latin America, small merchants, especially those outside big urban centers, are trying to take advantage of the promise of an increasingly digital economy through social media and e-commerce platforms. For micro-entrepreneurs, selling online can mean enhancing productivity, reducing costs, and increasing competitive advantage - and upskilling is a crucial to unlock these new opportunities.

Mastercard Strive

(partner) Mastercard Strive

Latin American & Caribbean

Supporting small businesses to sell online

Small business

North America

Asia Pacific

Middle East & Africa

Europe

Global

AI for social impact

Climate change

Data for good

Digital transformation

Economic development

Financial health

Financial inclusion

Gender equity

Global development

Public-private partnerships